{"id":33767,"date":"2025-10-09T12:42:05","date_gmt":"2025-10-09T12:42:05","guid":{"rendered":"https:\/\/pivaraskopje.com.mk\/od-ide%d1%98a-do-chasha-kako-se-sozdade-prvoto-makedonsko-pchenichno-pivo-skopsko-weiss-interv%d1%98u-za-sloboden-pechat\/"},"modified":"2026-02-05T12:16:15","modified_gmt":"2026-02-05T12:16:15","slug":"from-idea-to-glass-how-the-first-macedonian-wheat-beer-skopsko-weiss-was-created","status":"publish","type":"post","link":"https:\/\/pivaraskopje.com.mk\/en\/from-idea-to-glass-how-the-first-macedonian-wheat-beer-skopsko-weiss-was-created\/","title":{"rendered":"FROM IDEA TO GLASS: HOW THE FIRST MACEDONIAN WHEAT BEER SKOPSKO WEISS WAS CREATED"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"33767\" class=\"elementor elementor-33767 elementor-31901\">\r\n\t\t\t\t<div class=\"elementor-element elementor-element-9392601 e-flex e-con-boxed e-con e-parent\" data-id=\"9392601\" data-element_type=\"container\">\r\n\t\t\t\t\t<div class=\"e-con-inner\">\r\n\t\t\t\t<div class=\"elementor-element elementor-element-4382469 elementor-arrows-position-inside elementor-pagination-position-outside elementor-widget elementor-widget-image-carousel\" data-id=\"4382469\" data-element_type=\"widget\" data-settings=\"{&quot;slides_to_show&quot;:&quot;1&quot;,&quot;navigation&quot;:&quot;both&quot;,&quot;autoplay&quot;:&quot;yes&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;pause_on_interaction&quot;:&quot;yes&quot;,&quot;autoplay_speed&quot;:5000,&quot;infinite&quot;:&quot;yes&quot;,&quot;effect&quot;:&quot;slide&quot;,&quot;speed&quot;:500}\" data-widget_type=\"image-carousel.default\">\r\n\t\t\t\t<div class=\"elementor-widget-container\">\r\n\t\t\t\t\t\t\t<div class=\"elementor-image-carousel-wrapper swiper\" role=\"region\" aria-roledescription=\"carousel\" aria-label=\"Image Carousel\" dir=\"ltr\">\r\n\t\t\t<div class=\"elementor-image-carousel swiper-wrapper swiper-image-stretch\" aria-live=\"off\">\r\n\t\t\t\t\t\t\t\t<div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"1 of 3\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/pivaraskopje.com.mk\/wp-content\/uploads\/2025\/10\/es3-1-1.png\" alt=\"ES3 (1)\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"2 of 3\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/pivaraskopje.com.mk\/wp-content\/uploads\/2025\/10\/es4-1.png\" alt=\"ES4\" \/><\/figure><\/div><div class=\"swiper-slide\" role=\"group\" aria-roledescription=\"slide\" aria-label=\"3 of 3\"><figure class=\"swiper-slide-inner\"><img decoding=\"async\" class=\"swiper-slide-image\" src=\"https:\/\/pivaraskopje.com.mk\/wp-content\/uploads\/2025\/10\/e-slider_1.png\" alt=\"E-Slider_1\" \/><\/figure><\/div>\t\t\t<\/div>\r\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-prev\" role=\"button\" tabindex=\"0\">\r\n\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-left\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M646 125C629 125 613 133 604 142L308 442C296 454 292 471 292 487 292 504 296 521 308 533L604 854C617 867 629 875 646 875 663 875 679 871 692 858 704 846 713 829 713 812 713 796 708 779 692 767L438 487 692 225C700 217 708 204 708 187 708 171 704 154 692 142 675 129 663 125 646 125Z\"><\/path><\/svg>\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<div class=\"elementor-swiper-button elementor-swiper-button-next\" role=\"button\" tabindex=\"0\">\r\n\t\t\t\t\t\t<svg aria-hidden=\"true\" class=\"e-font-icon-svg e-eicon-chevron-right\" viewBox=\"0 0 1000 1000\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\"><path d=\"M696 533C708 521 713 504 713 487 713 471 708 454 696 446L400 146C388 133 375 125 354 125 338 125 325 129 313 142 300 154 292 171 292 187 292 204 296 221 308 233L563 492 304 771C292 783 288 800 288 817 288 833 296 850 308 863 321 871 338 875 354 875 371 875 388 867 400 854L696 533Z\"><\/path><\/svg>\t\t\t\t\t<\/div>\r\n\t\t\t\t\r\n\t\t\t\t\t\t\t\t\t<div class=\"swiper-pagination\"><\/div>\r\n\t\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t<div class=\"elementor-element elementor-element-7fcbea4 e-flex e-con-boxed e-con e-parent\" data-id=\"7fcbea4\" data-element_type=\"container\">\r\n\t\t\t\t\t<div class=\"e-con-inner\">\r\n\t\t\t\t<div class=\"elementor-element elementor-element-fb20ca2 elementor-widget elementor-widget-text-editor\" data-id=\"fb20ca2\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\r\n\t\t\t\t<div class=\"elementor-widget-container\">\r\n\t\t\t\t\t\t\t\t\t<p><strong>Pivara Skopje has introduced the first Macedonian wheat beer \u2013 SKOPSKO Weiss. In a conversation with Aleksandar Bojad\u017eiski, Beer Production Director, and Marta Zavkova, Beer Marketing Manager at Pivara Skopje, we uncover how this beer was developed and what makes it so special.<\/strong><\/p><p><strong>A fusion of craftsmanship, courage, and curiosity<\/strong><\/p><p>\u201cSKOPSKO Weiss is not just a new beer \u2013 it\u2019s an entirely new experience. With its distinct texture, fruity and spicy notes, and unfiltered character, Weiss represents a blend of SKOPSKO\u2019s tradition and the innovative spirit of modern brewing,\u201d says Aleksandar Bojad\u017eiski, Beer Production Director at Pivara Skopje.<\/p><p>He adds that the beer stands out due to the use of wheat malt, a specific yeast, and a unique fermentation process that gives it its distinctive aroma and cloudy appearance.<br \/>\u201cThe production of wheat beer is significantly different from that of lagers. Technologically, it presents a challenge due to its unfiltered nature and the need to maintain flavor and aroma stability \u2013 but at the same time, it\u2019s a creative adventure that opens doors to new styles and innovation in beer making,\u201d Bojad\u017eiski emphasizes.<\/p><p>\u201cSKOPSKO Weiss brings an excitement that reveals itself with every sip,\u201d adds Marta Zavkova, Beer Marketing Manager at Pivara Skopje. \u201cIt\u2019s rich with layered flavors and aromas, from soft notes of banana and clove, through a subtle bitterness, to the lively acidity from the yeast. This beer takes you on a small journey with every glass. That\u2019s why its world is open to everyone, from curious beer lovers to experienced enthusiasts. It\u2019s a beer for the curious explorers of flavor, urban hedonists, and those who seek authentic experiences,\u201d Zavkova concludes.<\/p><p><strong>Perfecting the flavor was a long and precise process<\/strong><\/p><p>\u201cWhen I first tasted SKOPSKO Weiss, I immediately felt we had something special \u2013 the aroma, freshness, and texture were unlike anything we\u2019d done before.<br \/>But finding the right flavor took time, patience, and a lot of tasting. Hundreds of glasses of Weiss were analyzed before we reached the perfect balance. It was a true creative adventure that showed us we were on the path to something new and authentic,\u201d Bojad\u017eiski explains.<\/p><p><strong>Ingredients as the key to authenticity<\/strong><\/p><p>For Bojad\u017eiski, SKOPSKO Weiss represents a harmony between tradition and innovation \u2013 it retains the recognizable quality and values of the SKOPSKO brand, while introducing a new style, new ingredients, and a new technological approach.<br \/>The balance is achieved through careful monitoring of the brewing processes and flavors that remain true to the brand\u2019s spirit, while also bringing freshness and authenticity aligned with modern trends and consumer expectations.<\/p><p>\u201cOur primary focus when selecting ingredients for SKOPSKO Weiss was to create an authentic taste and texture.<br \/>We chose wheat malt for softness and cloudiness, a special yeast that delivers fruity and spicy aromas, and hops with a mild profile so as not to overpower the beer\u2019s character. Every ingredient was carefully selected to achieve the right balance of freshness, fullness, and a distinctive aroma,\u201d Bojad\u017eiski explains.<\/p><p><strong>High expectations for market success<\/strong><\/p><p>For Zavkova, the key message behind SKOPSKO Weiss is that it brings a new experience within the SKOPSKO brand universe.<br \/>\u201cI would say that SKOPSKO Weiss is a symbol of authenticity and progress. It brings the legacy of one of the world\u2019s most iconic beer styles, but with the quality stamp that SKOPSKO is known for.<br \/>While lager represents the classic, unifying beer for a broad audience, Weiss offers a new dimension, something for those who seek more flavor, more sensation, and more storytelling in their glass.<\/p><p>SKOPSKO Weiss naturally complements our portfolio, continuing our mission to bring freshness into the beer experience and giving consumers a new reason to explore the diversity of the beer category,\u201d Zavkova says.<\/p><p>Due to its distinct character, SKOPSKO Weiss naturally fits into various enjoyment moments.<br \/>\u201cWhether it\u2019s a quiet break after a long day, a spontaneous get-together, or dinner with great food \u2013 its complex yet drinkable taste makes every moment more intense and more authentic,\u201d adds Zavkova.<\/p><p>\u201cJudging by the initial positive reactions, I believe SKOPSKO Weiss will quickly find its place on the market and build a loyal base of consumers who appreciate its authentic taste and appearance,\u201d Zavkova points out.<\/p><p>She adds: \u201cGlobally, the demand for specialty beers is growing, which confirms the importance of introducing innovations, \u00a0especially for SKOPSKO, a brand that has always been a pioneer in brewing craftsmanship and innovation.<br \/>Considering that our long-term goal is to remain a driver of the beer category, I can confidently say that we will continue launching new styles and flavors and Weiss is just the beginning,\u201d concludes Marta Zavkova, Beer Marketing Manager at Pivara Skopje.<\/p><p>Interview for <a href=\"https:\/\/www.slobodenpecat.mk\/od-ideja-do-chasha-kako-se-sozdade-prvoto-makedonsko-pchenichno-pivo-skopsko-weiss\/\" target=\"_blank\" rel=\"noopener\">\u0421\u043b\u043e\u0431\u043e\u0434\u0435\u043d \u041f\u0435\u0447\u0430\u0442<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t\t\t<\/div>\r\n\t\t","protected":false},"excerpt":{"rendered":"<p>&nbsp; Pivara Skopje has introduced the first Macedonian wheat beer \u2013 SKOPSKO Weiss. In a conversation with Aleksandar Bojad\u017eiski, Beer Production Director, and Marta Zavkova,<\/p>\n","protected":false},"author":3,"featured_media":33765,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_links_to":"","_links_to_target":""},"categories":[1904,1905],"tags":[],"class_list":["post-33767","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-media-center","category-brands"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>FROM IDEA TO GLASS: HOW THE FIRST MACEDONIAN WHEAT BEER SKOPSKO WEISS WAS CREATED - Pivara Skopje<\/title>\n<meta name=\"description\" content=\"Pivara Skopje created the first Macedonian wheat beer SKOPSKO Weiss. 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