Стратегија за раст
In order to realize our vision, in 2019 we introduced the strategy “Growth Story 2025.”
Our company strategy incorporates values that are the foundation of our development-oriented business culture, based on ambitious goals and continuous progress. The plan for achieving our vision is built on clearly identified opportunities that will help us stimulate growth and create value not only for the company, but also for our employees, the community, and our partners.
The strategy of Skopje Brewery is based on four key pillars: our diversified portfolio of brands and products, partnership and joint action with customers, care for the community demonstrated through concrete actions, and most importantly, care for our employees – our “secret ingredient.”
Our values reflect what we believe in, strengthen our advantages, and point to areas where there is room for further development.