The partnership of Pivara Skopje with the Rosa brand and the company Bambi and the Plazma brand, since September 2025, has been creating a warm story that united the Vero, Tinex, Zhito, Kit-Go, Fresh Store, and Ramstore markets and the distributor Kola, in an initiative dedicated to first-graders and their families, celebrating the joy of the first day of school.

From September 1 to 15, parents could pick up a gift package with Rosa and Plazma products for their child starting school in the markets. The initiative is regional and is planned to be implemented every year.

Our Rosa brand is already recognized as support for families during meaningful moments when memories are made, confidence is built, and new life stories begin. Such partnerships and initiatives show our belief in future generations and our readiness to be there at every step of their development.